Ferdowsy Begum has recently joined as a lecturer at the Department of Business Administration, Faculty of Business and Entrepreneurial Sciences (FBES), University of Science and Technology Chittagong (USTC), Bangladesh. She started her journey at USTC in September 2024. She completed her Bachelor of Business Administration (BBA) and Master of Business Administration (MBA) from the University of Barishal under the Department of Marketing. She was the top performer in her department and secured first-class first position in both programs. She received the Dean’s Award for her BBA program. She is actively engaged in different research projects. She has already published a few research papers in international journals. Her areas of research interest include AI, IoT, E-learning, Machine Learning and Technology Adoption.